Fractional Expertise for Energy Transition Founders

Hands-on commercial and operational support for early-stage renewable energy ventures. From heat pumps to EV charging—bring experienced leadership into your business without the overhead of full-time hires.

12+
Years Energy Sector Experience
4
Renewable Verticals
P&L
Commercial Leadership
0→1
Startup Building Experience

Deep Domain Knowledge Across Renewables

Operational experience building and scaling businesses across four key energy transition verticals.

🔥

Heat Solutions

Air source & ground source heat pumps, retrofit, district heating. Go-to-market strategy, installer networks, and customer acquisition.

☀️

Solar PV

Residential and commercial solar deployment. Business model design, financing structures, and installation operations.

🔋

Battery Storage

Residential and commercial battery systems. Revenue stacking, VPP integration, and market positioning for emerging storage plays.

EV Charging

Workplace, fleet, and destination charging. Commercial models, site acquisition, and operational rollout strategies.

From Startup Builder to Operator

Real-world experience across the full commercial lifecycle—from product-market fit to scaled operations.

Commercial

Revenue Generation & P&L Ownership

Built and led commercial functions from scratch. Designed pricing, closed enterprise deals, and owned multi-million pound P&Ls in competitive energy markets.

  • Go-to-market strategy and execution
  • Sales process design and team building
  • Pricing strategy and revenue modeling
  • B2B and B2C customer acquisition
Operational

Scaling Operations & Delivery

Hands-on experience building supply chains, managing installer networks, and scaling service delivery from zero to hundreds of installations per month.

  • Supply chain setup and vendor management
  • Installation partner onboarding and QA
  • Project delivery and quality control
  • Process design for rapid scaling
Strategic

Market Entry & Business Model Design

Launched new product lines and entered new markets. Validated business models, secured partnerships, and navigated regulatory landscapes.

  • Market sizing and competitive analysis
  • Product-market fit validation
  • Partnership and channel development
  • Regulatory and subsidy navigation
Fundraising

Investor Relations & Capital Raising

Supported fundraising efforts with financial modeling, pitch development, and investor communication. Experience presenting to angels, VCs, and growth equity.

  • Financial modeling and projections
  • Pitch deck development
  • Due diligence support
  • Investor and board communication

Flexible Commercial Structures

Work with me in the way that makes sense for your stage and budget—fractional, project-based, or hybrid arrangements.

📅
Day Rate

Fractional Leadership

Embed commercial or operational expertise into your business on a regular cadence. Ideal for ongoing strategic support, team coaching, or phased project delivery.

  • 1–3 days per week commitment
  • £800–1,200/day depending on scope
  • Minimum 3-month engagement
📋
Fixed Fee

Project-Based Delivery

Defined scope, fixed cost, clear deliverables. Best for discrete projects like market entry plans, commercial models, or fundraising support.

  • Fixed deliverables and timeline
  • £5k–25k typical project range
  • Payment milestones tied to delivery
🚀
Hybrid

Day Rate + Success Fees

Reduced daily rate with upside tied to outcomes—revenue milestones, fundraising closes, or market entry targets. Aligned incentives for high-impact work.

  • Discounted day rate (typically 30–40%)
  • Success fee on agreed outcomes
  • For revenue growth or fundraising
Discuss Your Needs

Example Engagements

How fractional commercial expertise translates into tangible outcomes for energy transition startups.

📊
Heat Pump Startup 6 months

Pre-Seed to Product-Market Fit

Built commercial function from zero: pricing model, sales process, first 10 customers, and Series A materials. 2 days/week + success fee on fundraise.

🔌
EV Charging Scale-up 3 months

Market Entry Strategy

Fixed-fee project: competitive landscape, customer segmentation, channel strategy, and 12-month GTM roadmap for entry into workplace charging.

Battery Storage Venture 9 months

Fractional Commercial Director

3 days/week: led commercial team, closed first enterprise contracts, designed revenue operations, and supported £2M Series A close.

Start the Conversation

Whether you're validating an idea, building your commercial function, or preparing to scale—let's discuss how I can help.

No Sales Pitch. Just Real Talk.

I work with founders and early-stage teams who need commercial or operational expertise without the cost of a full-time hire. If you're navigating product-market fit, fundraising, or early growth in renewable energy, let's see if there's a fit.

📧
📞
Phone
Available on request
📍
Location
UK-based, remote or on-site